Reseña del libro "Spark: Provoking Radical People-Centered Innovation (en Inglés)"
Today's business market is different than ever before. Companies, in all fields, are opening their doors and closing their doors at record rates. Speed to market, from idea conception to launch, has been remarkably abbreviated. The complexion of today's consumer is incessantly evolving and morphing. Leaders in every industry, field, and market are endlessly being asked to produce more, produce quicker, and to innovate, innovate, innovate. When asked, "what makes an organization ripe for innovation?" Corey's answer is short and simple, "two things, its' people and its' leaders." An organization's own employees are uniquely positioned to move an organization through the innovation process. And, an organization's leaders are uniquely positioned to strategically draw out innovation from those whom they lead. This book will unpack proven strategies and methods to spark in yourself and your employees constant actionable innovation by breaking through the brain blocks that sabotage innovation, harnessing 5 innovation inducing principles for ongoing innovation success, and leading you through a year-long innovation sparking exercise.
